Uncle Walt just announced this morning the mini Alternate Reality Game (ARG) based on The Muppets.

It’s good fun, if entirely too easy. I probably won’t be able to go to the Park to complete the second half, which also looks like a cake walk.

I had the opportunity to give notes on this in a draft phase. From what I’m told, at least some of what I gave was particularly well-taken and a Muppets writer got involved (the game itself was not written by Disney people). It’s really just to get the wheels oiled for bigger ARG projects. If people like it and respond, then I’m sure such projects will get better consideration in the future.